Plenaire

Brand Identity, Packaging

Brand identity and packaging for a new, ethical skincare brand designed for young consumers at the start of their skincare journey.

Plenaire was created as a direct-to-consumer brand for young people who seek out accessible luxury and a more modern, curated approach to skincare.

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This sense of lightness and air is expressed throughout the identity, from the custom typeface and the graphic language employed.

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Melissa

Brand Identity

A new typeface for Melissa, Brazil’s most loved fashion brand.

Plenaire